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Role Rundown: A Conversation with Sidharth Shah, Principal of Business Operations at Intuit
by
Sydney Maxwell
, 6th May 2021
6 min read
Insights
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Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mint, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief.

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Can you explain a bit about your background and journey into your current role?

Prior to this role, I spent about four years in consulting at Bain & Company after my MBA at Wharton. I was looking to get into a strategy role in a fast-growing tech business. I was considering various potential strategy/bizops roles in tech, especially fintech. Since I had experience with customer-driven growth strategy and customer experience through various projects at Bain, my current strategy/bizops role focused on customer success seemed to make a lot of sense. Also, I liked how this role is aligned with Intuit's growth engine - its small business and self-employed group (SBSEG). I think the customer perspective is fundamental to any SaaS/software business's growth strategy - you've got to figure out how to retain and increase the value of your customers.

Can you give a brief overview of what your role entails?

My role entails developing and driving the execution of strategies to achieve two broad goals: improve the customer experience for Intuit's small business users while managing cost, and retain and increase the lifetime value of existing customers. I work with a variety of stakeholders across bizops, customer success, finance, sales, marketing, and operations. In addition, I am a co-leader of my team's MBA summer intern recruiting effort.

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